1/11/2018 | Premier Inn tops Which? Large Hotel Chains survey

Premier Inn has been named the UK’s top-rated hotel chain for the fourth year in a row, according to the annual Which? hotel report.

We topped the best large hotel chain category with an overall score of 79% in this year’s report, retaining our prestigious Which? Recommended Provider status. Thanks to this amazing score, we were able to beat off our nearest rivals Hilton Garden Inns and Fuller’s Hotel, and demonstrate a clear lead in the sector.

The hotel report was compiled by Which? and surveyed over 6,000 of its members. Research looked at key factors that contribute to making a hotel chain great, including value for money, customer service, bed comfort, and cleanliness. Reviewers praised the gleaming bathrooms and five-star comfort of Premier Inn’s super-comfy beds, all of which played an important part in Premier Inn retaining its top spot on the table.

Simon Jones, Managing Director of Premier Inn and Restaurants commented:
“At Premier Inn, we welcome thousands of guests through our doors every day, so we’re delighted and overwhelmingly proud that Which? readers have chosen us as their number one for the fourth year running. Our thanks go to all the readers who rated us so highly, but also to the people who we wouldn’t be able to do this without, our thousands of team members across every one of our hotels and restaurants. Whether they are responsible for the spotless rooms, ensuring our beds are the most comfortable, cooking up one of our famous breakfasts, or just a friendly, welcoming smile at the end of a long day.  These are the things that our guests and Which? readers tell us they love and that will continue to be at the heart of everything we do.”